Diet Dew can cause insane eagle obsession

Doing the Dew is never without consequences, but who knew Diet Mountain Dew could cause ill-advised tattoos? In this spot by BBDO, two co-workers show off the tattoos that the surprising taste of Diet Dew somehow forced them to get. The first guy shows some restraint, with an eagle on his bicep, but the other guy has tattooed an eagle across his entire chest, its talons reaching suggestively toward his nipples, as if it’s about to give him the most patriotic purple nurple ever. But then, a female co-worker (who is oddly eagle-like in appearance) catches them with their shirts up. She takes a drink of the Dew and emits a mystical, piercing eagle-like cry that shatters all the glass in the office. As with most oddvertising, the viewer is left somewhat confused as to what the shit just happened. I think the point is that Diet Dew tastes like eagles. Which, all things considered, is better than most diet sodas.